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Monday, January 10, 2011

The demand for franchises in Colombia is growing

Juan Valdez franchises and Servientrega were the most requested in 2010.  

This was revealed by the latest report Masfranquicias.com firm, whereby food companies and services were the most in demand by the Colombian entrepreneurs who want to start their business by this system.
The Procafecol coffee brand Juan Valdez, leads the ranking of the ten companies sued by investors.
Store currently has 114 points in Colombia and 36 own locations around the world under the model of 'joint venture' or venture.
Despite the appreciation of the Internet portal, the company said it still lacked the pattern of brand sales to expand.
However, Procafecol said an expansion team is working to develop in the short term.
The second place is the shipping and logistics company Servientrega, with 1,219 points franchisees in the country and 238 abroad.
The cost of each item is between $ 8 million and $ 30 million.
For its part, Aeromensajería Efecty and ranked as the third and fourth most in demand, respectively, and WSI Internet Consulting & Education ranked fifth.
The result of the demand for 2010 is an example of the role they have been taking different firms that offer specialized services for within the first five positions, four are employed by these companies.
According to Isabel Cristina Martinez, manager of Masfranquicias.com, the food sector has also been gaining ground in the franchise business, which for years has been dominated by textiles and fashion brands.
"The arrival of new food businesses that are market-leading franchise in the world, will further encourage the participation of this sector in the market," said.

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